ScooterNova Magazine at Mersea Island

With two great rallies so close to each other there’s no point in unpacking much, so we’re refuelling our scooters and heading down to sunny Essex this weekend for Mersea Island scooter rally.


Over the weekend we’ll be sharing stall space with the Lambretta Club of Great Britain, helping them out too. We will of course have the brand new edition 3 of ScooterNova magazine, which coincidentally – as we will be with the LCGB – has a massive 12 page feature on the 70th anniversary of Lambretta, together with a selection of rare and unseen photographs from the Innocenti archives in the 1960s. I can assure you, no other scooter magazine has access to such images.

Of course there is plenty more inside edition three too, from a rusty eye-catching Vespa built on a budget to Part 2 of the ‘touring to Moscow’ story. We have an exclusive on the Lambretta Siluro record breaker which was recently recommissioned for Goodwood, and we pit a luxury vintage Germany scooter against an Italian rival to see what was the best electric start machine from the 1950s. There is a gorgeous Vespa GS that you can’t help but admire and we are also proud to have yet another exclusive feature on a custom scooter that deservedly won a number of trophies at the Isle of Wight last week, Discworld. Put simply, ScooterNova is 100 pages of quality magazine with credible articles throughout and selective advertising!

Speaking of the IOW, our ‘peep hole’ photograph head shot concept went down a storm on the rally site at Smallbrook stadium, and Colchester DVLC have invited us to bring it along to Mersea Island too, so all those who missed out last weekend will get a chance to join in the fun in Essex! (**note to parents, PLEASE don’t let you kids climb on or swing from the framework, because it damages it and we can’t afford to be replacing it on a regular basis – thank you!).

So come along and say hello over the weekend, feel free to browse through a magazine (we’ll have all three issues with us) to see what the fuss is about if you’ve not yet seen ScooterNova for yourself, and have a safe ride!

2017 Euro Lambretta Italy via Scotland

DSCN424219The Euro Lambretta 70th anniversary rally had long been anticipated.  Everyone has their own story to tell and we’ve been following their fun and exploits on blogs and social media over the past couple of weeks.

Our own story started by Continue reading

LML – What does the future hold?

Apparently Piaggio’s Vespa LX is a popular scooter amongst female riders in India, so LML have decided blinkered marketing is the way forward!

The story of LML scooters is a chequered one, probably more so than any other Italian scooter that ended up being produced in India. But what lies ahead for  Continue reading

NSU Scooters – the Lambretta evolution

nsu-primad56

Advert from 1956

Back in 1951, NSU of Germany signed a deal with Innocenti of Italy to build Lambretta scooters at their factory in Neckarsulm under licence. The deal was to last for Continue reading

Exclusive – NEW Electric Vespa Announced!

 Ending the 70 Years of Vespa anniversary celebrations, Piaggio chose the Milan Motorcycle Show to unveil what could potentially be the next chapter in Continue reading

and so it begins…. Vespa 70th Anniversary

Vespas Parked

Vespas Parked

In this our year of the 70th anniversary of Vespa, the Guardian newspaper report that the Vespa is under threat in the very city of its inception.

Continue reading

London to Milan Lambretta Record

Ken Peters at Innocenti factory, 1967.

Ken Peters at Innocenti factory, 1967.

The early 1960s were a time for Lambretta endurance records, a timed ride from London to Milan being recorded in 1960 and again in 1965. Then, in 1967, Arthur Francis Ltd of Continue reading

Lambrettas from Spain

For those that didn’t know, Innocenti issued a licence for Lambretta scooters to be manufactured in Spain and production there continued long after it ceased in Italy, finally coming to a halt around 1989.

ServetaLambretta_poster

This advertisement is one of our favourites from the Spanish concern, Serveta, dating from the early to mid-1970s.

For those who want more, see our previous posts here and a slightly more tenuous link here.

Milan: home of the Lambretta factory

Derelict Innocenti offices.

Derelict Innocenti offices.

When in Rome, do as the Romans do. When in Milano though, a pilgrimage to the old Innocenti factory Continue reading

Lambretta Starsteam film – new footage added to website

Screen grab from main Scooternova website

Screen grab from main Scooternova website

For those that like a bit of nostalgia, we’ve been trawling the internet while it was too cold to play in the shed and found a load of new-old scooter adverts and films which we’ve posted on to our main Scooternova website.

We will link a few here over coming weeks for your pleasure and to begin with, from around 1966/67, an Italian advert by Innocenti for the (then) new 4-speed Lambretta 125 Starsteam scooter.

Click here for the film link, or click on the screen grab above. Enjoy!